Wire Harness Processors Face New Industry Competition

Weak competitiveness in the global market, technological upgrading still need to work China's wiring harness industry is still in the development stage, only a few varieties of wiring harness to reach the international market can be accepted and can participate in the competition level, most of the wiring harness varieties are in urgent need of development, improve the level and grade. At present, China's domestic wiring harness manufacturers have thousands of manufacturers, belonging to the fully competitive class market, there is no domestic monopoly-type enterprises, and China's wiring harness manufacturers manufacturing level and scale of large differences in the lack of international brands, weak competitiveness in the global market, technological development to recognize the existence of a large gap with foreign countries.

The industry as a whole is not enough investment in research and development, low-end products to intensify competition in China has formed a refined wiring harness industry chain, which can provide a perfect industry supporting services, the production of low value-added general-purpose products require only a small amount of investment, making the industry threshold is greatly reduced. At the same time, the low-end product market investment is small, short and quick features drive small and medium-sized enterprises are more willing to follow the imitation way of product development. Less investment in R&D and the lack of core technology makes most enterprises less competitive in the market, resulting in overcapacity of hot products in the low-end market and homogenized competition among enterprises, hindering the pace of innovation and healthy development of the industry. With the increasing number of new entrants, the low-end market competition is more intense, resulting in a decline in the profit level of the low-end wiring harness market. Rising labor costs, the level of automation Excel to enhance the harness industry has labor-intensive characteristics, many processes in the production process rely on manual operation, the degree of production automation is low, and in recent years, the domestic product line upgrade is slow, most of the wiring harness products are concentrated in the middle and low-end, in the case of product value-added can not be effectively enhanced, the per capita wages rose year after year on the formation of a larger impact on the profitability of the enterprise, making a large number of small businesses in trouble. A large number of small businesses in trouble, to solve this contradiction, it is necessary to increase investment in research and development to enhance the technical content of the product, increase product value, or the introduction of automated equipment, to realize the "machine for man", reduce production costs, improve production efficiency, in order to enhance the competitiveness of the company's products in the market. At present, the domestic large and small wiring harness processing enterprises have thousands of more, the competition is very fierce. In order to obtain competitive capital, the harness enterprises attach great importance to the construction of hardware facilities, such as increasing the research and development of harness processing equipment. At the same time, the construction of the company's core competitiveness and corporate culture, the formation of its own unique cultural heritage, planning and enhancement of corporate image, the development of the atmosphere to create and improve the enterprise, the enterprise soft and hard power expansion and enhancement, in a number of aspects of the enrichment and activity of the corporate culture carrier, and the initial establishment of a set of more complete and advanced corporate culture system for the sustained development of the enterprise to provide the vitality of the enterprise. The market economy is changing rapidly, with the diversification of customer demand, the harness manufacturers will attach great importance to the segmentation of the wiring harness market research, in order to find their own market. Segmentation of the wiring harness market, involving the analysis of many complex issues, to see through the surface of the market the laws of the market economy, and the need for close cooperation between the various departments of the enterprise. In a nutshell, in order to occupy the market with segmentation techniques, never just for packaging only, we must analyze the market, find the right way to communicate and sales methods. Harness industry to develop and achieve breakthroughs, we must upgrade the enterprise grade and the level of the industry as a whole, to take relevant countermeasures. Wire harness manufacturing enterprises if you want to be bigger, you must first solve the following problems: wire harness enterprises should be constantly technological innovation, always take innovation as the soul of enterprise competitiveness. Enterprises need to be based on the needs of the target market, to provide technical support from the pre-development of the product, to the production of product quality and cost control, to provide late service and maintenance of the whole set of programs. Harness industry should be further integrated and reorganized to rationalize the size structure. At present, there are thousands of domestic wire harness manufacturers, most of them lack of advanced management system, resulting in wire harness industry management chaos. Therefore, the need to strengthen communication in the industry to ensure that the integration of the harness industry in an orderly and rational manner. With the "low price advantage" to dominate the market, which includes wiring harness enterprises, including the usual tricks of the Chinese enterprises. In a particular period of time, perhaps the low price advantage can achieve results. But to make the enterprise bigger and stronger, low price advantage will not work. Domestic wire harness enterprises need to reflect on the direction of self-development, should abandon the use of China's cheap labor produced by the low price advantage, but to take advantage of high value-added technology. Domestic wire harness enterprise management concept of old-fashioned, market operation ability is not high, an important reason, is that the enterprise decision-makers on advanced management theory and market economics theory is not very understanding. Enterprise decision-makers must be familiar with the concept of advanced management, with good economic theory level, able to put the theory into practice.

2, on the federal electronic products network platform related to the introduction and sales of products brief: federal electronic products network - a professional agent / production / sales of all kinds of [connectors | wiring harness | wire and cable products]; if you have a related [connectors | wiring harness | wire and cable products] purchasing / sourcing needs or would like to buy / to understand which connectors | wiring harness | wire and cable products we can provide solutions, please contact our business staff below; If you have related [connectors | wire harness | wire and cable products] sales / resources and promotion needs, please click on the "¡¡ Business Cooperation ←" to discuss with a person!