Analysis of the current situation of the wire processing industry

At present, the domestic large and small wiring harness processing enterprises have thousands of more, the competition is very fierce. In order to obtain competitive capital, each harness enterprise attaches great importance to the construction of hardware facilities, such as increasing the research and development of harness processing equipment. At the same time, the construction of the company's core competitiveness and corporate culture, the formation of its own unique cultural heritage, planning and enhancement of corporate image, the development of the atmosphere to create and improve the enterprise, the enterprise soft and hard power expansion and enhancement, in a number of aspects of the enrichment and activity of the corporate culture carrier, and the initial establishment of a set of more complete and advanced corporate culture system for the sustained development of the enterprise to provide the vitality of the enterprise. The market economy is changing rapidly, with the diversification of customer demand, the harness manufacturers will attach great importance to the segmentation of the wiring harness market research, in order to find their own market. Segmentation of the wiring harness market, involving the analysis of many complex issues, to see through the surface of the market to see the laws of the market economy, but also the need for close cooperation between the various departments of the enterprise. In a nutshell, in order to occupy the market with segmentation techniques, never just for packaging only, we must analyze the market, find the right way to communicate and sales methods.

Wiring harness industry to develop and achieve breakthroughs, we must upgrade the enterprise grade and the level of the entire industry, to take relevant countermeasures to solve the problem. Harness manufacturing enterprises if you want to get bigger, you must first solve the following problems: Harness enterprises should continue to technological innovation, always take innovation as the soul of enterprise competitiveness. Enterprises need to be based on the needs of the target market, to provide technical support from the pre-development of the product, to the production of product quality and cost control, to provide late service and maintenance of the whole set of programs. Harness industry should be further integrated and reorganized to rationalize the size structure. At present, there are thousands of domestic wire harness manufacturers, most of them lack of advanced management system, resulting in wire harness industry management chaos. Therefore, the need to strengthen communication in the industry to ensure that the integration of the harness industry in an orderly and rational manner. With the "low price advantage" to dominate the market, which includes wiring harness enterprises, including the usual tricks of the Chinese enterprises. In a particular period of time, perhaps the low price advantage can achieve results. But to make the enterprise bigger and stronger, low price advantage will not work. Domestic wire harness enterprises need to reflect on the direction of self-development, should abandon the use of China's cheap labor produced by the low price advantage, but to take advantage of high value-added technology. Domestic wire harness enterprise management concept of old-fashioned, market operation ability is not high, an important reason, is that the enterprise decision-makers on advanced management theory and market economics theory is not very understanding. Enterprise decision-makers must be familiar with advanced management concepts, have a good level of economic theory, the theory is practical.

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